[ Email & CRM ]
Your cheapest growth is already yours.
Flows, segmentation and campaigns that turn one-time buyers into regulars. Email and CRM that work around the clock, measured on recurring revenue, not open rates.
[ The problem ]
The problem is rarely a lack of customers. It is that they never come back.
The whole budget goes to chasing new customers, while the ones who already bought are forgotten after the order confirmation. Newsletters go out whenever someone finds the time, without segmentation, and the most valuable customers, the returning ones, are left to chance.
We build the machine that takes care of the people you already paid to acquire. Automated flows, the right message to the right segment, and campaigns that sell without burning the list. A small senior team that measures recurring revenue, not open rates.
We build for the second purchase. And the tenth.
A new customer costs five times more than keeping one. Yet almost the entire budget goes to chasing strangers, while the gold, the customers who already said yes, sits untouched in your own list.
So we build accordingly: flows that sell on autopilot, segments that make every send relevant, and a list that grows more valuable every month. Revenue you own, not rent from an ad budget.
[ Built by us ]
2XU
Segmented Klaviyo flows for welcome, abandoned carts and winback, plus campaigns that sell without wearing the list out. Recurring revenue built on customers they already had.
0+
Selling flows live
[ Clients ]
Brands already growing with us.
We build recurring revenue for Nordic brands. Measured on lifetime value, not opens.
- 0k+
- Subscribers on the lists
- 0,000+
- Sends
- 0/7
- Flows that sell
- 0%
- Owned channel
[ The process ]
Four steps, from an audit of the list to flows and campaigns that drive repeat purchases. Every step has a clear goal and something concrete in your hand, so you always know where the revenue comes from and why. No black box and no sends on a whim.
- 01
Audit
- List & flow audit
- Segments & data
- Prioritised action list
We go through your list, your flows and your data to see where revenue is leaking. You get an honest picture of what works, what hurts deliverability and what we take on first.
- 02
Flows & automation
- Welcome, cart & winback
- Post-purchase & replenishment
- Segmentation
We build the automated flows that sell around the clock: welcome, abandoned carts, winback and post-purchase. The right message to the right segment, without you lifting a finger.
- 03
Campaigns & CRM
- Campaign calendar
- SMS & email
- CRM & loyalty
We plan and run campaigns that sell without wearing the list out, and connect email, SMS and CRM so every customer gets the right thing. Built on data, not guesses.
- 04
Optimisation & growth
- A/B tests
- Deliverability & list health
- Ongoing optimisation
We test, measure lifetime value and double down on what drives repeat purchases. The list is an asset we tend and build on every month, not a channel we burn.
[ What's included ]
Everything that brings them back.
Six parts, one engine. From flows and segmentation to campaigns, CRM and loyalty, without bolted-on extras or hourly rates. You own the list and the data all the way.
Flows & automation
The automated flows that sell around the clock: welcome, abandoned carts, winback and post-purchase. Built once, then selling on autopilot.
Segmentation & personalisation
The right message to the right customer, based on behaviour and purchase history. No more sending the same thing to the whole list and hoping for the best.
Campaigns & newsletters
A campaign calendar that sells without wearing the list out. Planned sends tied to seasons, launches and what actually drives purchases.
SMS & CRM
Email, SMS and CRM working together, not in separate silos. One unified view of the customer, so every contact feels personal, not mass-mailed.
Retention & loyalty
Programmes and flows that turn one-time buyers into regulars: loyalty, VIP segments and winback. The cheapest growth is the growth you already own.
Deliverability & ownership
A clean list, healthy deliverability and everything built in your own account. The data, the flows and the customer relationship stay with you, never locked in with us.
Keeping customers is the cheapest. But first they have to find you.
[ Straight answers ]
Before you get in touch.
Usually Klaviyo for ecommerce, but we work in whatever fits your stack and your business. We set up, rebuild or take over what you already have, and everything is built in your own account.
The flows start selling as soon as they are live, often within the first weeks, because they catch purchases that would otherwise be lost. Campaigns and segmentation build on that over time. We are straight about what is realistic for your list.
Yes, often even more so. With a smaller list every customer matters, and the right flows get more out of the people you already have instead of chasing expensive new ones. We adapt to where you stand.
No. We steer on engagement and deliverability, not volume. The right frequency to the right segment keeps the list healthy and selling more over time, not less.
No. We work month to month. The account, the flows and the list are yours from day one, so you take everything with you if you want to move on.
Yes. We work exclusively with ecommerce and Nordic brands, so we can build retention against lifetime value and repeat purchases instead of generic goals.
Time for a list
that pays for itself.
Tell us where your email and retention stand today. You get an honest read on what can be moved, not a quote on autopilot.
Or reach Johannes directly
